Are you ready for your holiday shoppers? Here’s why you’ll want to get your marketing sorted sooner rather than later: seasonal shoppers aren’t just one-hit wonders. They can be converted into lifelong customers. In the retail industry, and many others, you can literally make it or break it in a single season. So the possibility […]
This week at Kimp we’re looking at a strategy that can generate highly qualified leads with relatively small budgets. We’re talking about referral marketing. Also known as WOMM (aka word of mouth marketing). Or win-win-win marketing. As in, you get free marketing just for being awesome, your customer gets social validation for sharing something great, […]
If Instagram Stories and Instagram Story Ads are foreign concepts, or if you haven’t done much more than Google and give up, we’re here for you. This isn’t something you want to miss out on. The format that began with blatantly copying Snapchat has proven to become a marketing powerhouse. Of Instagram’s 1B monthly active […]
Content marketing is an incredible way to get organic engagement, website traffic and great ROI. All this while being very cost effective. In fact, Content Marketing Institute has found that it gets THREE times more leads than paid search advertising. You read that right. This is one of those interesting cases where you don’t just […]
Ever notice how retail stores are always ready to move on to the next season or holiday? They set up their new promotions before the previous ones are even done. They don’t miss a beat when it comes to seasonal marketing and targeting their customers. As much as it might make you cringe to see […]